Growth Investment

Emily Bendell

Founder & MD - BlueBella Ltd

I founded BlueBella in 2006 after spotting a gap in the market for a sensual products brand that incorporated top quality design and style but was still affordable.  BlueBella, directed at the new ‘Sex & the City’ generation of women, meets this need with a fabulous range of lingerie, sex toys and accessories.  We predominantly sell via a rapidly growing network of self employed party planners and online.

I am an Oxford graduate and before founding BlueBella worked as a business journalist.  I am always interested to meet other entrepreneurs to share tips and advice.